Out of the box thinking: OTC healthcare company_Lifezen
A truly inspirational story about an OCT healthcare company called Lifezen by 26-year-old Rohan Siroya.
The concept of an over-the-counter (OTC)
healthcare company isn’t new in the western world, where regulatory bodies have
made it simple and streamlined for companies in the space. In India, this
concept is just about picking up; Lifezen happens to be a startup in this
space.
Started in September 2015, Lifezen has three
product offerings focussed on different therapeutic segments – Eyespa,
an OTC eye drop that focuses on the problem of dry eyes; Tuskca, a citrate-based calcium
supplement, which can be consumed independent of meals; and Wonderpro,
will soon be launched in the coming months. It is a multi-spectrum probiotic
and prebiotic combination for a good gut. It is a diary-free, non-refrigerated
product.
The eventual goal is to raise awareness about
symptoms that often go ignored, with innovative offerings that are simple, yet
significantly improve life quality. It isn’t just any product we’re after, we
focus on what matters to the customer always, and this stems strongly towards
performance and mood,” says 26-year-old Rohan Siroya, CEO and Founder of
Lifezen.
Read more at: http://yourstory.com/2016/06/healthcare-lifezen/
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